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Best hair toner (Professional, hairdresser and home): Ranking 2024

Hair toner is the ideal solution for a professional and gentle colour change at home. Why?

Matthew Podlecki - AuthorAuthorMatthew Podlecki
Matthew Podlecki - Author
AuthorMatthew Podlecki
Natu.Care Editor

At Natu.Care, she educates about healthy lifestyles and debunks dangerous myths, contrasting them with the results of the latest scientific research. Additionally, she is interested in new technologies and their impact on health and everyday life.

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Catherine Silver - Reviewed byReviewed byCatherine Silver
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Catherine Silver - Reviewed by
Reviewed byCatherine Silver
Cosmetologist

Cosmetologist and linergist with extensive experience working with clients with a wide range of skin health needs and concerns.

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Michael Tomaszewski - Edited byEdited byMichael Tomaszewski
Michael Tomaszewski - Edited by
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Michael Tomaszewski
Editor

Graduate of Journalism and Artes Liberales at the University of Warsaw. Since 2017, he has been working with the biggest portals in Poland and abroad as an editor. Previously worked for 3 years in one of the leading pharmaceutical companies - he knows the health and beauty industry inside out. In his free time, he most enjoys playing tennis or skiing.

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Best hair toner (Professional, hairdresser and home): Ranking 2024
29 April, 2024
34 min
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The best hair toner will even out discolouration, keep hair smooth and deeply nourish. It will refresh your colour, correct failed colouring and allow you to experiment wildly. 

Most toners work best on bleached and blonde hair. You'll also find products for brown, red or grey hair, as well as a bolder palette of shades - white, beige, blue, purple and even pink and black.

There's also a range of toners for brown, red or grey hair.

With the experts, we'll also give you tips on how to choose the best toner and how to perform toning at home.

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From this article you will learn:

  • What are the best toners available on the market?
  • How to choose the perfect toner for your hair?
  • .
  • What is a hair toner and how does it work?
  • .
  • How to use a toner and what results can you expect?
  • .
  • Is hair toner safe?
  • .

See also:

Choice criteria - what makes the best toner? 

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Our hair toner ranking consists of three parts

The first covers universal toners for all hair types, the second is products for blonde and bleached hair. In the last section, we take a look at the shelves of the most popular drugstores, namely Hebe and Rossmann.

Hair toners for all hair types.

The criteria we used to select the products were

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  • optimal and safe composition - no ammonia or unnecessary substances,
  • .
  • intensity of effects,
  • .
  • persistency,
  • persistency
  • user reviews,
  • .
  • price,
  • .

Best hair toners - Ranking

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The best hair toner works on any hair type - blonde, dark or high-pored hair. It does not contain ammonia and does not weigh hair down. It refreshes colour, nourishes hair and allows you to experiment. You will find brands such as Black Professional, Matrix, Montibello or Pulp Riot in the ranking.

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The best toner for bleached hair is one that helps maintain a cool blonde shade, without yellow tones. Try Matrix Total Results, Syoss Color Glow or Palette Ashy Blonde Toner, for example. A good toner for blonde hair is also gentle on the strands and adds shine.

Neutral blonde

Matrix Total Results So Silver Color Obsessed Triple Power

Matrix Total Results So Silver Color Obsessed Triple Power
4.9
  • Purpose: blonde and grey hair
  • .
  • Position: hair mask
  • .
  • Packaging: 200ml
  • .
  • Number of shades: 1
  • .
See price
in the Natu.Care shop
Product description

The Matrix Total Results So Silver Color Obsessed Triple Power hair toner is a mask designed for blonde and grey hair. It simultaneously reduces unwanted highlights and conditions the hair. It contains a combination of sunflower oil and vitamin E, whichós inhibit the hairós ageing process. For best resultsóuse 1–2 times a week.

Pros and cons

The Matrix Total Results So Silver Color Obsessed Triple Power hair toner is a mask designed for blonde and grey hair. It simultaneously reduces unwanted highlights and conditions the hair. It contains a combination of sunflower oil and vitamin E, whichós inhibit the hairós ageing process. For best resultsóuse 1–2 times a week.

Additional information

The Matrix Total Results So Silver Color Obsessed Triple Power hair toner is a mask designed for blonde and grey hair. It simultaneously reduces unwanted highlights and conditions the hair. It contains a combination of sunflower oil and vitamin E, whichós inhibit the hairós ageing process. For best resultsóuse 1–2 times a week.

Cool shades

Syoss Color Glow

Syoss Color Glow
4.7
  • Purpose: various hair colours
  • .
  • Position: cream
  • .
  • Packaging:100 ml
  • .
  • Number of shades: 4
  • .
See price
in the Natu.Care shop
Product description

Gently tones hair for a cooler shade. Ideal for naturalóhair as well as coloured hair. Syoss Color Glow hair toner lasts approximately 8 washes, so you can easily refresh your colour and play with your hairstyles without worrying about roots. Vegan formula.

Pros and cons

Gently tones hair for a cooler shade. Ideal for naturalóhair as well as coloured hair. Syoss Color Glow hair toner lasts approximately 8 washes, so you can easily refresh your colour and play with your hairstyles without worrying about roots. Vegan formula.

Additional information

Gently tones hair for a cooler shade. Ideal for naturalóhair as well as coloured hair. Syoss Color Glow hair toner lasts approximately 8 washes, so you can easily refresh your colour and play with your hairstyles without worrying about roots. Vegan formula.

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Black Professional Line Toner

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Editor's Choice
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Professional hair toner provides tone-on-tone colouring. Restores intense colour to the hair. No ammonia, no heaviness.

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  • Position: colouring conditioner
  • .
  • Capacity/Weight: 300 ml 
  • Available colours: Marron Glace, Honey, Red, Violet, Black, Chocolate, Beige, Copper, Silver
  • .

The quality of the toner is great value for money, especially when you consider that this is a professional product. The thick consistency means it doesn't run off the hair. It tones perfectly throughout the hair, and application is made easy by the pump packaging.

The toner comes in many colour variations. You can easily match it to any hair colour - from grey, blonde and red to brown and black. You can even find red, copper and beige hair toner in the colour palette!

Why it's worth it:

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  • thick consistency
  • .
  • does not run off the hair
  • .
  • efficiency
  • .
  • easy to apply
  • very good value for money
  • .

Note:

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  • best effect is achieved on blonde and bleached hair
  • .
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This is one of the top brands offering toners for home use. The company comes from Italy, which is the cradle of trichology, the science of hair. It is the Italians who probably know the most about hair and hair care products in the whole of Europe. The big advantages of the product are the short and uncomplicated formulation and the absence of ammonia (this causes most chemical damage after colouring treatments).
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Catherine Srebr.

Katarzyna SrebrCosmetologist

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Matrix SoColor Sync Pre-Bonded Alkaline Toner Full Bodied

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Ideal To Start
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Eliminates unwanted half-tones. Nurtures and nourishes the hair. Thanks to the Bond-Protecting formula, protects and strengthens its internal structure.

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  • Position: cream
  • Capacity/Weight: 90 ml
  • Available colours: light brown, ash, brown, blonde, golden blonde, mocha and 15 others.

The SoColor Sync Pre-Bonded Alkaline formula allows for uniform, deep colour from root to tip. It can also be used to refresh colour, cover grey strands or achieve a tone-on-tone effect.

Why it's worth it:

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  • effects from the first application
  • .
  • Permanent effects even with frequent hair washing
  • .
  • improves the condition of damaged hair
  • .
  • vegan ingredients
  • mild fragrance
  • .
  • users keep coming back for more colours
  • .
  • toners used by professionals - also at home and for personal use
  • .
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Matrix hair toners have been popular for years - among professionals and novice hairdressers alike. You don't need to have specialist skills to achieve the desired effect. The toner is safe and leaves hair moisturised and shiny. I especially recommend it for those who like to experiment with new hair shades and for anyone who appreciates saturated and clear colours.
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Catherine Silver.

Katarzyna SrebrCosmetologist

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Revolution Haircare Tones For Brunettes

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Brunettes and Shades
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The perfect product for colouring at home. Easy application. Vegan composition. Rich conditioning substances.

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  • Position: lotion
  • .
  • Capacity/weight: 150 ml
  • .
  • Available colours: Midnight Blue, Purple Velvet, Green Envy, Merlot, Berry Pink, California Orange
  • .

A series of toning lotions that are popular with brunettes and sassy brunettes. They are characterised above all by their vegan formula and long-lasting effects that last up to 10-15 washes. 

The bronze hair toner in this line comes in several colour variants, which can be mixed together to create glossy highlights or ombre hair. You can use green hair toner as a base, or even purple or orange - you are only limited by your imagination. 

Why it's worth it:

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  • easy to use
  • .
  • colour lasts even after 10-15 washes
  • .
  • beautiful fragrance
  • .
  • vegan-friendly
  • .
  • cruelty-free
  • .

Note:

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  • for more pronounced effects it is worth repeating the treatment
  • .
  • beware of possible stains during application - you may need to use nail polish remover to get rid of them from the sink or bath
  • .
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The products in this range are effective, long-lasting and, thanks to the panthenol content, improve the condition of the hair. After treatment, hair is soft to the touch, nourished and moisturised.
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Catherine Silver.

Katarzyna SrebrCosmetologist

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Pulp Riot Semi-Permanent Color

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Intensive Shades
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Unlimited possibilities to blend and create your own expressive shades. Semi-permanent colouring with a neon glow effect.

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  • Position: semi-permanent paint - cream
  • .
  • Capacity/Weight: 118 ml
  • Available colours: Blush, Absinthe, Aquatic, Clear, Fireball, Jam, Lemon, Lilac, Nightfall, Noir and 11 others.
  • .

    The Pulp Riot Semi-Permanent Color range offers a vegan formulation that will give your hair intense colour. Free of gluten, parabens and ammonia. Great for quick and spontaneous experiments with colours or hairstyles.

    >

    Why it's worth it:

    .
    • expressive, unconventional shade palette
    • .
    • easy application
    • .
    • deep colour that lasts for a long time
    • delicate to the skin
    • .
    • delicate on the hair
    • pleasant scent
    • .
    • pleasant scent
    • .
    • cruelty-free
    • .

    Note:

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    • you will get even better results on previously bleached hair
    • .
    .

    L'Oréal Professionnel Dia Richesse

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    Professional Toner
    . .

    Natural tone-on-tone effect, and after colouring your hair will be nourished and full of shine.

    .
    • Position: semi-permanent paint
    • .
    • Capacity/Weight: 50 ml
    • Available colours: black, pearl blonde, purple, chocolate, golden beige, grey, chestnut, caramel, black and blue and 25 others.

    L'Oréal Professionnel Dia Richesse is an ammonia-free hair toner for professional use. Perfectly covers grey hair and allows you to lighten your natural colour by up to 1.5 tones. It is also suitable for dark hair and the effects in the form of deep and saturated shades last for up to 6 weeks.

    .

    Why it's worth it:

    .
    • effects after just 20 minutes
    • .
    • very good dye for fine and delicate hair
      • non-sensitizing and non-sensitizing and irritating
      • .
      • no sensitisation or skin irritation
      • no bleeding or fading of colour
      • .
      • colour does not fade even in the sun
      • large selection of shades
      • .
      • large selection of shades
      • .
      • Recommended by stylists and hairdressers
      • Commended by stylists and hairdressers

    Note:

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    • on some hair the colour may come out slightly flat
    • .
    • weakens the coverage of grey strands
    • .
    .

    Pulp Riot Neon Electric

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    Brightening Effect
    . .

    Product created for strong personalities who want to emphasise their own individual and uncompromising style.

    .
    • Position: semi-permanent paint - cream
    • .
    • Capacity/Weight: 118 ml
    • Available colours: Blue Muse, Firefly, Area 51
    • .

    The Neon Electric line is characterised by intense colours with rich highlights. In addition to colouring, you will also get a tone-on-tone effect, i.e. a change in the shade of a given colour.

    Why it's worth it:

    .
    • persistent colour even after many washes
    • .
    • mild effects
    • .
    • can also be used on grey hair
    • .
    • vegan composition
    • no parabens, gluten or ammonia
    • .
    • when the colour is rinsed out, it does not leave stains on the hair
    • .

    Note:

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    • you will get more spectacular results on previously bleached hair
    • .
    • one of the more expensive products in the range
    • .

    Schwarzkopf Professional IGORA Expert Mousse

    .
    Convenient application
    . .

    Safe foam for frequent use. Covers even the first grey strands.

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    • Position: foam
    • .
    • Capacity/Weight: 100 ml
    • Available colours: beige, honey, copper, dark brown, blonde, peach, pearl and 7 others.

    A conditioning mousse that further colours the hair. If you just want to gently refresh the colour, keep the toner on your hair for about 5 minutes. After 15-20 minutes, the colour will become visibly more intense and the hair will be additionally nourished. After use, hair is smoother, healthier and more manageable. You can also use it on emerging roots - especially if you still have some time left before your planned colouring.

    Why it's worth it:

    .
    • trivial application - no time wasted measuring out dye and oxidant
    • .
    • covers roots and first grey hairs
    • .
    • cools and maintains colour
    • .
    • eliminates yellow tones
    • .
    • It is also used by hairdressers and stylists
    • .

    Note:

    .
    • maintains results for up to 8 washes
    • .

    Wella Professionals Color Fresh

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    Natural Oils
    . .

    Conditioning and colouring mask highlights colour and smooths hair fibres.

    .
    • Position: colouring mask
    • .
    • Capacity/Weight: 150 ml
    • Available colours: Caramel Glaze, Pearl Blonde, Chocolate Touch, Rose Blaze, Copper Blow, Lilac Frost, Golden Gloss
    • .

    Wella Professionals Color Fresh hair toner revitalises colour, adding shine to hair with results comparable to those at the hair salon. There are no animal substances in the formulation, and avocado oil conditions and deeply nourishes the hair.

    Why it's worth it:

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    • creamy texture and easy application
    • .
    • deep effects even after sun exposure
    • .
    • after application, hair is moisturised and fragrant
    • .

    Note:

    .
    • It is worth applying with gloves as it may colour your hands (the micellar liquid will wash away any stains)
    • .
    • performance
    • .
    • for sustained effects it may be necessary to apply once a week
    • .
    .

    La Riche Directions

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    Cruelty-Free
    . .

    Toner created to experiment with colours.

    .
    • Position: semi-permanent paint
    • .
    • Capacity/Weight: 88 ml
    • Available colours: Denim Blue, Dark Tulip, Peach, Wisteria, Neon Red, Fluorescent Orange, Antique Mauve, Stormy Grey, Alpine Green and 8 others.

    La Riche hair toner is a washable dye with a rich palette full of intense shades. The colour lasts from 6 to 10 washes. It does not contain oxidants. Ideal for highlights - for example for special events such as balls, weddings or holidays. One tube should be enough to cover shoulder length hair.

    .

    Important!

    For darker hair, it is a good idea to bleach your hair before using La Riche toner to make the effect more visible.

    Why it's worth it:

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    • large selection of customised shades
    • .
    • durable, intense colours - a total WOW effect
    • .
    • excellent for experimenting with colours
    • .
    • easy to switch between shades even without decolourisation
    • .
    • good value for money
    • .
    • not tested on animals
    • .

    Note:

    .
    • capacity and performance
    • .
    • healthy and strong strands lose colour faster
    • .
    .

    Schwarzkopf Professional Blondme Bleach & Tone

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    .

    Lightening and softening unwanted halftones.

    .
    • Position: cream
    • .
    • Capacity/Weight: 60 ml
    • Available colours: Cool Additive, Rose Additive
    • .

    The Schwarzkopf Professional Blondme hair toner can be used on natural and coloured hair. It provides up to 8 levels of brightening. It gets rid of yellow tones and gives blonde hair a cool, platinum shine. 

    Why it's worth it:

    .
    • simultaneous brightening and toning
    • .
    • delicate and minimally invasive formula
    • .
    • hair looks healthier after use
    • .
    • covers hair with a protective film
    • .
    • Used even in hair salons
    • .

    Note:

    .
    • for use with bleach and oxidant
    • .
    .

    Collistar Special Perfect Hair Magica CC Hair Multi-Tone Shine Mask

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    .

    Hair mask to promote the protection and hydration of the hair. Systematic application will prolong the intensity of the colour and make it easier to comb.

    .
    • Position: hair mask
    • .
    • Capacity/Weight: 150 ml
    • Available colours: Honey Blonde, Chocolate Brown

    Colouring mask for natural and coloured hair. Prolongs the life of the colour, giving it a slightly cooler shade. Intensely moisturises and regenerates hair throughout its length

    .

    Why it's worth it:

    .
    • colour refreshing effect after 5-15 minutes
    • .
    • can be used as a conditioning treatment
    • .
    • hydrates and regenerates 
    • .
    • for natural and coloured hair
    • .
    • without ammonia and p-phenylenediamine (PPD)and

    Note:

    .
    • gel-like consistency - not suitable for everyone
    • .
    • may stain skin during application - use gloves
    • .
    • limited number of colours
    • .
    • weak efficacy on grey and white hair
    • .
    • one of the more expensive ones in the range
    • .

    Best toner for blonde and bleached hair

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    The best toner for blonde hair works on natural and coloured hair. Neutralises yellow and copper tones. Refreshes and cools down the colour. It does not weigh hair down, but nourishes and strengthens it. Leading brands of such toners include Matrix, Revolution Haircare, Montibello, L'Oreal or Pulp Riot.

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    .

    Revolution Haircare Tones For Blondes

    .
    Best for Blondes
    . .

    Colouring and professional care in one, at-home treatment.

    .
    • Position: lotion
    • .
    • Capacity/Weight: 150 ml
    • Available colours: Sweet Peach, Rose All Day, Silver Haze, Dusky Rose, Lavender Fields, Sunset Pink, Lime Zest, Cherry Red

    Revolution Haircare Tones For Blondes is a vegan formula containing temporary pigments. The toner is enriched with conditioning agents - including panthenol to nourish and strengthen hair. Imagine what a pink hair toner with a sunset effect could look like.

    Why it's worth it:

    .
    • beautiful, saturated colours
    • .
    • performance
    • .
    • hair is soft and shiny after application
    • .
    • vegan product
    • .
    • ideal as an experiment and between hair appointments
    • .

    Note:

    .
    • when attempting to remove pigments with bleach it can leave slightly rusty, peachy highlights
    • .
    • be careful when shaking and applying the product - a dispenser pack would be better
    • .
    .

    Montibello Cromatone Meteorites Toner

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    Hairdressing toner
    . .

    Corrects and cleanses hair colour for depth and multi-coloured layers. Nourishes and regenerates hair strands tired with styling.

    .
    • Position: cream
    • .
    • Capacity/Weight: 60g
    • Available colours: Smoky Quartz, Tiger Eye Beige, Titanium Grey
    • .

    Montibello's professional blonde hair toner, thanks to the Lumiplex technology used in it, simultaneously illuminates and nourishes hair. It removes unwanted discolouration from previous colourings and, after about 15 minutes, lightens the hair by up to four tones. A dual-action clay has been added to cleanse and correct hair colour.

    Why it's worth it:

    .
    • thick and creamy texture
    • .
    • goes on well
    • .
    • brightening effect
    • .
    • brightens blonde hair by 4-5 levels
    • .
    • professional toner at an affordable price
    • .

    Note:

    .
    • for use with activator only, preferably with Oxibel 2%
    • could dry hair with systematic use
    • .
    • little choice of colours
    • .
    • it is advisable to do an allergy test before use
    • .

    L'Oréal Professionnel Serie Expert Blondifier

    .
    Brilliance and Softness
    . .

    Regular use will leave hair shinier, bouncier, softer and easier to comb from root to tip.

    . .
    • Position: hair conditioner
    • .
    • Capacity/Weight: 200 ml, 500 ml, 750 ml

    L'Oréal Professionnel Serie Expert Blondifier Toning Conditioner is a lightweight formula rich in nutrients and trace elements, including Acai berry extract, ceramides and vitamin E derivatives that enhance the shine of blonde hair. Regular use extends the life of the colour, smooths and nourishes the hair, giving it shine and softness. In addition, it protects the hair and neutralises yellow tones. 

    Why it's worth it:

    .
    • subtle toning effects
    • .
    • shiny and pleasant to the touch hair
    • .
    • easy to style and detangle hair
    • .
    • pleasant scent
    • .
    • Recommended by hair styling experts
    • Preferred by hair stylists
    • ergonomic and convenient packaging manufactured from 95% recycled plastic
    • .

    Note:

    .
    • best used with shampoo and mask from the same range
    • .
    .

    Schwarzkopf Professional IGORA Vario Blonde

    .
    .

    Lightens by up to several shades. Adds shine to dull hair. Leaves them nourished, healthy and soft to the touch.

    .
    • Position: cream (bleach additive)
    • .
    • Capacity/Weight: 60 ml

    An interesting toner that is recommended for people who dye their hair blonde themselves. The product, added to the bleach during the colouring process, protects the hair cuticles from chemical damage and reduces unwanted yellow half-tones. 

    Why it's worth it:

    .
    • gently cools blonde hair colour
    • .

    Note:

    .
    • best compatible with Schwarzkopf Professional dyes
    • .
    .
    It will also be appreciated by people with fine and damaged hair, as it is not an aggressive product. After using it, the hair gets a natural cool shade, softness and vitality.
    .
    Catherine Silver.

    Katarzyna SrebrCosmetologist

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    .

    Pulp Riot Toner

    .
    Fastest Effects
    .

    Restores radiant shine and luscious colour. Illuminates and moisturises hair fibres. Protects against harmful external factors

    . .
    • Position: toning paint
    • .
    • Capacity/Weight: 90 ml
    • Available colours: Natural, Violet, Silver, Ash, Rose Gold, Icy, Pale Pink, Moonstone
    • .

    Pulp Riot Toner will help you get rid of yellow and reddish highlights, and it reflects sunlight beautifully and creates a tone-on-tone effect. In addition, it protects hair from damage, moisturises and leaves it velvety smooth, with effects visible in as little as 5 minutes.

    Why it's worth it:

    .
    • ideal toner for frequent experiments with shades and hairstyles
    • .
    • instant results 
    • .
    • deep and juicy colours
    • .
    • works even on dark, "stubborn" Asian hair
    • .

    Note:

    .
    • toner should be applied quickly and precisely
    • .
    • price
    • .
    .

    Revlon Professional Pro You The Toner

    .
    Daily Care
    . .

    Gently cleanses and mutes unwanted shades.

    . .
    • Position: toning shampoo
    • .
    • Capacity/Weight: 350 ml, 1000 ml

    Shampoo by Revlon is a hair toner that neutralises yellow tones. It works great on blonde, bleached and grey hair. It gently cleanses the hair and scalp - it works after the first application. You can use it daily.

    Why it's worth it:

    .
    • effects visible from the first use
    • .
    • economical and efficient packaging
    • .
    • Used in hairdressing salons
    • Economical and efficient packaging
    • Used in hairdressing salons
    • pleasant scent
    • .

    Note:

    .
    • you will get even better results when combined with a conditioner from the same line
    • .
    .

    Revlon Professional Pro You The Toner

    .
    Additional Protection
    . .

    Neutralises yellow reflections, seals the surface of the hair and protects it from external factors.

    .
    • Position: conditioner/foam
    • .
    • Capacity/Weight: 165 ml

    Prepared hair toner in conditioner and mousse form. Makes hair easier to comb, provides adequate hydration and nourishment, plus neutralises yellowish tones. 

    Why it is worth it:

    .
    • eliminates unwanted tones
    • .
    • cools blondes
    • .
    • professional conditioner for home use
    • .
    • condenses hair cuticles so colour doesn't fade and lasts longer
    • .

    Note:

    .
    • small packaging

    Syoss Color Toner Platinum

    .
    Cool Blonde
    . .

    Eliminates yellow half-tones. Restores intense colour and gives a radiant glow.

    .
    • Position: cream
    • .
    • Capacity/Weight: 150 ml

    With Syoss Color Toner Platinum you will get rid of yellowish tones and give your hair a platinum blonde shine. The cream will make the colour intense and vibrant. You will get the best results after about 20-30 minutes. 

    Why it's worth it:

    .
    • effects visible from the first use
    • .
    • lasts for about 8 washes
      • hides the first gray marks
      • .
      • Hides the first grey hairs
        • Hides the first grey hairs
        • .

    Note:

    .
    • not recommended for use up to 14 days after permanent colouring
    • .
    • hair does not turn grey when used twice a week
    • .

    Will I get a good hair toner in Hebe or Rossmann?

    .

    Of course! You can also find good-value hair care products in popular drugstores.

    The most appreciated hair toners are also available in Hebe or Rossman.

    The most appreciated hair toners in Hebe are products designed for blonde hair.

    .

    Revuelle Anti-Yellow

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    .

    Hair mask with special Bio.Elixir complex, which additionally conditions hair

    . .
    • Position: hair mask
    • .
    • Capacity/Weight: 500 ml
    • .

    Product ideal for blonde and bleached hair. It eliminates yellow tones and leaves a cool shade. And thanks to the Bio.Elixir complex containing extracts of coconut, chamomile, aloe vera and cottonseed oil hair will be smooth and silky soft.

    The product is perfect for blonde hair.

    Why it's worth it:

    .
    • smoothes hair and adds softness
    • .
    • with added natural oils
    • .
    • efficient
    • .
    • no skin irritation
    • .
    • delicate and pleasant fragrance
    • .
    • budget proposal
    • .

    Note:

    .
    • be careful with the time of application - in the beginning it is better to keep the mask shorter than recommended by the manufacturer
    • .
    • for better results and care, it is advisable to use products from the same line
    • .
    .

    Revox Blonde Boost

    .
    .

    Shampoo eliminates yellow tones and highlights light blondes - without purple highlights

    .
    • Position: toning hair shampoo
    • .
    • Capacity/Weight: 260 ml

    Professional Revox Blonde Boost shampoo is one of the steps of the REVOX B77 PLEX Hair Restoration System. With it, you will neutralise yellow or copper tones and without purple highlights. Its formulation is designed to leave hair moisturised, strengthened, smooth and manageable.

    Why it's worth it:

    .
    • cool toning effects visible after the first use
    • .
    • does not dry out hair
    • .
    • efficient and lathers well
    • .
    • fresh, citrusy fragrance
    • cruelty-free
    • .

    Note:

    .
    • price
    • small package
    • .
    • for enhanced toning, best used 1-2 times a week
    • .
    .

    L'BIOTICA BIOVAX Ultra Violet Shampoo

    .
    .

    Intensively regenerates and gently tones hair

    . .
    • Position: toning regenerating shampoo
    • .
    • Capacity/Weight: 200 ml

    L'BIOTICA BIOVAX Ultra Violet shampoo is the first step to professional hair care at home. Thanks to a formula based primarily on hyaluronic acid and blue chamomile, it smooths hair, nourishes it and restores cool tones. 

    Why it's worth it:

    .
    • Polish product
    • deep moisturising
    • .
    • refreshes colour
    • .

    Note:

    .
    • best used in a set with mask and serum
    • .
    .

    L'BIOTICA BIOVAX Ultra Violet hair mask

    .
    .

    Carefully selected active ingredients improve the condition of hair after colouring

    . .
    • Position: hair mask
    • .
    • Capacity/Weight: 150 ml

    The L'BIOTICA BIOVAX Ultra Violet regenerating mask eliminates yellow tones, and gives grey strands a pearly shade. The formula is based primarily on hyaluronic acid and blue chamomile flower oil - thanks to them hair is deeply regenerated, nourished, soft and smooth.

    .

    Why it's worth it:

    .
    • thick texture
    • .
    • convenient application
    • .
    • is well absorbed and does not run off the hair
    • does not weigh hair down
    • .
    • does not weigh hair down
    • does not weigh hair down
    • does not cause itchy skin or allergic reactions
    • does not weigh hair down
    • .
    • cools the shade slightly
    • .

    Note:

    .
    • best used in a set with shampoo and serum
    • .
    • The toning effect is not too strong
    • .
    .

    L'BIOTICA BIOVAX Ultra Violet serum

    .
    .

    Moisturising toning serum refreshes colour and restores cool tones

    . .
    • Position: hydrating toning serum
    • .
    • Capacity/Weight: 100 ml

    L'BIOTICA BIOVAX Ultra Violet serum is a light emulsion with violet pigments and hyaluronic acid, enriched with blue chamomile extract. It intensively moisturises, regenerates and strengthens hair - making it soft and smooth. The serum refreshes blonde colour and restores cool tones, as well as neutralising yellow and copper tones. The serum can be applied overnight and rinsed off in the morning.

    .

    Why it's worth it:

    .
    • gently soothes and adds shine to hair
    • .
    • with regular use, hair is looser and better moisturised
    • .
    • atomiser optimally dispenses serum
    • .

    Note:

    .
    • best used in a set with shampoo and mask
    • .
    • minimal toning effect
    • .

    Check out what users and professionals who use them every day think of specific brands and product lines.

    See also:

    .

    Hair care products are not enough. You can also take care of pigmentation and hair health from the inside. The key will be proper supplementation and the provision of nutrients - the kind that promote hair growth and structure, protect against damage and give you renewed shine. 

    Glow Stories - for healthy skin, hair and nails

    Glow Stories - for skin, hair and nail health

    .

    Product with high-quality folic acid Quatrefolic®, bamboo shoot extract and ingredients that have a positive effect on skin, hair and nails.

    See more

    Promotes hair growth

    Sundose° For Hair Growth°

    Sundose° For Hair Growth°
    4.8
    • Main active ingredients: biotin, copper, selenium, MSM (organic sulphur), field horsetail extract 
    • .
    • Form: capsules
    • .
    • Dose: 2 capsules daily
    • .
    • Sufficient for: 30 days
    • .
    See price
    in the Natu.Care shop
    Product description

    For Hair Growth° from Sundose is a preparation thatóry supports not only the hair, but also the skinóhand and nails (thanks to biotin). The supplement also has copper and zinc in its composition, whichós well absorbed form makes it a good choice. 

    .

    On the plus side, MSM (organic sulphur), known as the beauty mineral, supports hair structure and stimulates hair growth. We also praise the standardisation of field horsetail, so you know it's not an empty ingredient – it will work for your beauty.

    Pros and cons

    For Hair Growth° from Sundose is a preparation thatóry supports not only the hair, but also the skinóhand and nails (thanks to biotin). The supplement also has copper and zinc in its composition, whichós well absorbed form makes it a good choice. 

    .

    On the plus side, MSM (organic sulphur), known as the beauty mineral, supports hair structure and stimulates hair growth. We also praise the standardisation of field horsetail, so you know it's not an empty ingredient – it will work for your beauty.

    Additional information

    For Hair Growth° from Sundose is a preparation thatóry supports not only the hair, but also the skinóhand and nails (thanks to biotin). The supplement also has copper and zinc in its composition, whichós well absorbed form makes it a good choice. 

    .

    On the plus side, MSM (organic sulphur), known as the beauty mineral, supports hair structure and stimulates hair growth. We also praise the standardisation of field horsetail, so you know it's not an empty ingredient – it will work for your beauty.

    Cacao Bloom: premium collagen (5000 mg) with cacao content .

    Collagen Premium (5000 mg)

    .

    A complex formula in a soluble form, enriched with natural ingredients, which will increase the elasticity of your skin, smooth wrinkles and take care of the growth of your hair and nails. As much as 5000mg of the highest quality collagen peptides in their purest form.

    See more
    .
    Rise&Shine: Collagen (5000 mg) with Mango-Maracuja flavour .

    Collagen Premium (5000 mg)

    .

    A complex formula in a soluble form, enriched with natural ingredients, which will increase the elasticity of your skin, smooth wrinkles and take care of the growth of your hair and nails. As much as 5000mg of the highest quality collagen peptides in their purest form.

    See more
    .

    What is a hair toner?

    .

    Hair toner is a semi-permanent colouring product. It has a gentler formulation and is used as an alternative to dyes. Toners do not penetrate the hair structure - they coat the hair from the outside. Toning your hair is primarily about changing the shade of your hair, however, you can also use hair colouring toner.

    Purple, pink, green or maybe blue hair toner? You can change the colour without much concern for their condition.

    Professional hair toners have no (or very little) ammonia in their composition, so they do not damage the hair. The substances contained in them (e.g. oils and waxes) additionally care for the hair - after colouring it is soft, shiny and nourished,

    .

    Hair toner "before and after"
    .

    The durability of the toning effects depends mainly on how often you wash your hair, but also on the condition of your hair and how often you are in the sun.

    Hair toner is mainly a semi-permanent dye, but you can choose other forms of toners such as shampoos, lotions, toning conditioners or hair masks.

    How does hair toner work?

    .

    There are primarily two types of pigments in the hairand responsible for its colour:

    • eumelanin (from brown to black),
    • .
    • phaeomelanin (yellow, orange to bright red).

    During bleaching, eumelanin is removed and pheomelanin is only slightly affected. As a result, dark hair goes blonde because most of the pheomelanin remains in place. In contrast, light hair, which has less pheomelanin in it, turns light yellow.

    Therefore, when deciding to lighten your hair, you will always 'struggle' with warm tones. Especially if your natural colour is dark and you're bleaching your hair for the umpteenth time.

    It's not a good idea to bleach your hair.

    And this is where a hair toner comes to the rescue.

    Toners work according to colour theory and the so-called colour wheel. The principle is simple: you balance an undesirable tone by adding a colour from the opposite spectrum.

    Example

    You are blonde and want to achieve platinum blonde. For this, you need to get rid of the yellow tones. To do this, you need to choose a toner colour that is their opposite, which is... purple!

    When choosing a shade, always follow the colour wheel: 

    .
    • violet toner - neutralises yellow tones (ideal for light blondes),
    • .
    • blue toner - neutralises orange, brassy, copper tones (ideal for light brown to medium blonde hair),
    • .
    • green toner - neutralises red tones (ideal for dark brown to black hair),
    • .
    • red toner - enhances red, red-violet and magenta tones, you'll also get rid of green strands with this,
    • .
    • orange or copper toner - enhances the intensity of warm browns, golden blondes and chestnut tones,
    • .
    • yellow toner - lightens brown tones and softens overly intense reds.
    .

    Remember!

    If you don't choose your toner colour correctly, it won't work the way you want it to. If you need support in colouring correctly, ask your hairdresser or stylist for help.

    Hair toner does not penetrate the inside of the hair, but only 'coats' the outside. This is both its advantage and disadvantage. 

    On the one hand, toner does not damage the structure of the hair, while on the other hand, the colour washes out much faster than with dyes. However, thanks to the nourishing properties of the toner, you can change your hair colour much more often - depending on your mood or the occasion, without worrying about the health and condition of your hair.

    .

    Hair toner .
    Hair toner "before and after"
    .

    Hair toner versus hair dye

    .

    The fundamental difference between hair dye and hair toner lies in their effect. Modern hair toners contain little or no harmful ammoniaand have very little of it. 

    Unlike dyes - toners do not penetrate the inner structure of the hair. Instead, the pigments wrap around the surface of the hair or are deposited between the hair scales. Because of this, the effects of toning will be shorter and can last up to several weeks - depending on how often you wash your hair and its exposure to external factors such as smog or sunlight. 

    The mineral ingredients and vitamins contained in professional toners further nourish and condition hair.

    Before and after hair toner - when to use and what results can I hope for?

    .

    Hair toners are gaining popularity for a reason. You can use them in a number of ways, each of which will improve and beautify your hair colour. Here's a list of the effects you can achieve with toning:

      .
    • Pre-toning: this refreshes the colour and prepares the hair for the next colouring. Applying a less intense toner than the desired colour will create a neutral base for a cohesive and expressive style.
    • Pre-toning.
    • Refresh: when you notice the colour starting to fade, reach for a toner - it's a much quicker and healthier solution than 'full-on' colouring. Stylists often combine the two: permanent colour is applied to the emerging roots, and toner is used on the rest of the hair to balance everything out and give it a nice shine.
    • Correction: the toner will quickly and gently "fix" imperfections or colouring problems - you'll get rid of unwanted spots or strands that were created by inaccurate paint application. You can lighten or darken your hair colour slightly.
    • .
    • First gray hairs: emerging gray hairs can be perfectly hidden with toner - it makes everything look consistent and natural.
    • .
    • Reflections: if you want to lighten individual strands of hair, a toner will neutralise unwanted reflections.

    The effects of "before and after" hair toners will be more quickly and strongly visible on blonde and bleached hair.

    Hair toner .
    Hair toner "before and after"
    .

    Hair toning at home

    .

    Many hair salons have hair toning treatments on offer. However, you can do it yourself at home. 

    How?

    .

    It all depends on what form of toner you choose. 

    Using a mask, conditioner, mousse or colouring shampoo won't cause any problems.

    If you opt for a professional semi-permanent hair toner, the whole procedure will be similar to traditional colouring.

    How to use hair toner step by step:

    .
    1. Read the instructions and wear protective gloves.
    2. .
    3. Mix the cream with the oxidant in the correct proportions - the oxidant needs to be at a much lower concentration than for permanent paints.
    4. .
    5. Apply the mixture to damp and combed hair - start with the areas you particularly want to improve or refresh.
    6. .
    7. Keep the toner on your hair for about 15-30 minutes - check the manufacturer's recommendations on the leaflet.
    8. .
    9. Wash hair and apply conditioner.
    10. .

    What hair is best for toners?

    .

    I've got good news for you - hair toners can be used on all hair types, and the results can be stunning!

    With a toner, you can remove warm tones from blonde hair or finish it off with pleasing shades falling into lily, patina or rose gold.

    Brunettes will get rid of ashy highlights and overly warm colour, and add depth to colours. 

    The toner will also work well on reds - especially if you're looking to enhance their brilliance and juiciness.

    Whether you're going for pastels or vibrant colours, toners can be combined to create the shade palette of your dreams.

    Toner works best on bleached or lightened hair. The darker your hair, the less visible the effect will be. However, a properly selected and applied toner will breathe new life into any hair!"

    What types of toners can you choose from?

    .

    Toners are available on the market in various forms. You can choose:

    • semi-permanent paints,
    • .
    • toning conditioners,
    • .
    • creams,
    • .
    • emulsions,
    • .
    • balsams,
    • .
    • colour masks,
    • .
    • shampoos,
    • .
    • rinses,
    • .

    These vary in formulation, strength and action - sometimes toning is one of the effects, not the main one. The toning result is quite subtle, and increases in intensity with successive uses.

    How to 'colour' hair with toner?

    .

    A visit to the hairdresser or stylist is an important and enjoyable ritual worth celebrating. However, there isn't always time for this - especially when you want to experiment a little with your hairstyle and colours, or when your faded hair is already crying out for help.

    Every hair dye is a good idea.

    In fact, you can use any dye as a hair toner. The only thing you need to remember is to use a low-concentration oxidant in the form of a cream or emulsion and to apply it to damp hair. Then even permanent colour will work as a toner.

    .

    Most toners you can use at home, and the colouring itself should not take you more than an hour. Depending on the manufacturer and type of toner, the process may vary slightly, but the standard procedure is as follows:

    Most toners can be used at home and should not take more than an hour.

    1. Thoroughly wash your hair.
    2. Take a few minutes to shampoo.
    3. Apply toner to damp hair.
    4. .
    5. Leave it on your head for 15-40 minutes - depending on the manufacturer's instructions and how intense a colour you want. Remember to monitor your shade at all times and get rid of any excess toner on a regular basis.
    6. .
    7. Afterwards, wash your head and start your hair care routine by applying a conditioner.
    8. .

    Important!

    .

    Some toners - due to their composition - are for professional use only. Remember to read the leaflet and safety instructions before toning, and to use protective gloves when applying toner.

    Please be sure to read the leaflet and safety instructions before toning.

    How long does hair toner last?

    .

    The effects of hair toner colouring are not as long-lasting as with traditional colouring. The intensity of the colour diminishes with each wash. The effects last up to 6-8 weeks or several to a dozen washes - depending on frequency.

    The permanence of hair toning is further influenced by: 

    .
    • smog and air pollution,
    • .
    • water hardness,
    • .
    • exposure to the sun,
    • .
    • chlorine and other substances that can be found in swimming pools,
    • .

    To enjoy the intense colour of your hair for longer:

      .
    • Use professional hair protection products with natural ingredientsand.
    • .
    • Protect your hair from UV rays .
    • .
    • Use cosmetics to protect your hair from heat. 
    • .
    • Choose less damaging heat styling appliances - blow dryers, flat irons and curling irons are not allies of coloured and toned hair .
    • .

    How to choose a hair toner? Advice from a cosmetologist

    .

    Want to choose the best hair toner? Check out the advice of cosmetologist, Catherine Srebr. 

    .

    First of all, ask yourself a few questions that will help you determine the initial state of your hair. The answers to these will make it very easy for you to choose the right toner.

    First of all, ask yourself a few questions to help you determine the baseline of your hair.

    If you havenatural hair:

    • Whether it is dark or light:
    • .
    • Are grey hairs visible? If so, is there already a percentage of it? Do they grow chaotically or in strands?
    • .

    If you have coloured hair:

    • What is their shade - dark or blonde? Or maybe a vibrant or pastel colour:
    • .
    • Are they coloured uniformly, or in the form of ombre or highlights?
    • .
    • Are they coloured with dye or bleach?

    Pay attention to the chemical composition of the toner and try to match it to your hair type and condition. Choose hair toners without (or with a reduced amount of) ammonia and other harmful substances, such as p-Phenylenediamine (paraphenylenediamine, PPDand) and its derivatives, which can cause allergic skin reactionsand.

    .

    .
    If you've never coloured your hair, you don't need a product with a strong effect. Your hair will like gentle, vegan or organic formulas for a natural and subtle finish 
    .
    Catherine Silver.

    Katarzyna SrebrCosmetologist

    .

    Remember that blonde hair toners can be a little more aggressive. It is therefore essential that you follow the manufacturer's recommendations and don't keep the product on the surface of your hair for too long, so as not to dry it out too much.

    There is a solution.

    The solution to this problem can also be toning conditioners, which, in addition to colouring, also have conditioning, nourishing and regenerating properties. 

    If your hair lacks shine, is brittle and dry - a toning conditioner will work better than a classic toner.

    For blonde hair, you can use shampoo with a violet or blue tint. It will help to neutralise the yellow and orange tones that are often produced by bleaching.

    Hair toners can dry out not only the hair structure but also the scalp. It is therefore only worth using them occasionally. As soon as you start experiencing scalp complaints, such as itching, burning or dry or oily scales - give up on toners altogether.

    Hair toners can dry out the hair structure as well as the scalp.

    Brunettes and greys are in a slightly more comfortable situation. Their hair is generally stronger, shinier and smoother compared to blonde hair. Therefore, the toner they use will not be as damaging - especially as most toners have additional smoothing and conditioning properties. 

    People with dark hair are more likely to be able to afford to experiment with colours and hairstyles. The 'before and after' effect of hair toners in this case may not be as immediately visible and spectacular, but regular and skilful use will certainly enhance the effects.

    Hair toners can also be used to enhance the results.

    Hair toners can also be used to enhance the results.

    The condition of your hair, skin and nails also depends on your mental wellbeing and healthy sleep. Read how you can take care of them:

    Hair toners save you time and money. Plus they give you freedom and allow you to be creative. In a matter of minutes - safely, at home, taking extra care of your hair, you can transform yourself beyond recognition.

    Hopefully you now know the immense power of toners and will use it responsibly. 

    Summary

    .
    .

    Remember:

    • Hair toner, by virtue of its composition, is a healthier alternative to permanent colouring.
    • Hair toner is not a hair dye.
    • Hair toner does not penetrate the hair and is therefore safe to use - you can change the colour more often than with colouring.
    • Hair toner is a healthy alternative to permanent colouring.
    • You will use the hair toner both to refresh, correct and enhance colour, as well as for pre-toning and covering grey hair.
    • The intense colours achieved by toning last for up to several weeks - depending on how often you wash your hair.
    • .
    • The best effects of toning can be seen on bleached and lightened hair, although a well-chosen product will work on any hair.
    • Hair toner should be chosen by suggesting the starting colour and the effect you want to achieve. The so-called colour wheel will help you with this. 

    FAQ

    . Which blonde hair toner to choose?.

    It all depends on the effect you want to achieve. If you want to cancel out yellow highlights and achieve a cool shade, choose a toner with purple or blue pigment. A toner with purple pigment will be a safer option - the combination of blue toner and yellow hair can give an unpleasant green tint.

    . Does toner damage hair?.

    Hair toners on the market do not have hydrogen peroxide, ammonia or other harmful substances in their composition. As a result, they do not weigh down or damage the hair, they are completely safe, and the minerals and vitamins they contain further nourish the hair.

    If you have a choice between a toner with or without ammonia, always choose the one without ammonia!

    . How do you apply toner to your hair?.

    Apply hair toner to damp and combed hair, focusing on areas with unwanted highlights. Leave the toner on for about 20-30 minutes (depending on the manufacturer's instructions and the effect you want to achieve). And then rinse your hair, shampoo and apply conditioner.

    .

    The way you apply hair toner will depend on its form. You apply a cream differently, a mask differently and a toning conditioner differently. Always follow the manufacturer's recommendations on the leaflet.

    . How do you wash toner out of your hair?.

    The lifespan of toner is usually 8-15 washes. If you want to get rid of it quicker, use warm water and a strong cleansing shampoo. Rinsing your hair in hot water will open up the hair's cuticles, which will help get rid of the pigments more easily. Wash your hair thoroughly (even twice) and rinse with very warm water. Finally, be sure to apply hair conditioner.

    There are also 'home remedies' for washing out toner: lemon juice, baking soda, coconut oil or rinses based on apple cider vinegar and honey.

    . Apply toner to wet or dry hair?.

    Toners are best applied immediately after washing on still damp hair. Water provides a protective barrier and slows down the chemical reactions. Manufacturers may have different recommendations, so before using a particular toner - to be safe - read all the information on the leaflet or packaging.

    . How long to keep the toner on the hair?.

    Time depends on several important factors. The most important of these are: the manufacturer's indications, the base colour, the intensity of the colour and the effects you want to achieve.

    The rule is simple: the longer you keep the toner on your hair, the more intense the effect you will get. Most manufacturers recommend applying the toner for 20-40 minutes.

    . After how many washes does hair toner come off?.

    Hair toner colouring is not as permanent as permanent hair dyes. Its intensity and durability depend on the frequency of hair washes. With each wash, the colour fades and the effects usually last from a few to a dozen washes.

    If you want to prolong the effects of toner colouring:

    • apply professional care to coloured hair,
    • .
    • protect your hair from the sun,
    • .
    • protect hair during heat styling,
    • .
    . Does the toner wash out completely?.

    Hair toner does not penetrate the hair structure therefore it lasts approximately 8-10 washes. It depends on how often you wash your hair, what type of hair it is (whether it is high, medium or low porous) and what condition it is in, as well as how long you spend in the sun and whether you additionally protect it if you use a straightener or hairdryer.

    . Can I use toner on my natural hair?.

    Hair toners are the ideal product for people who are new to colouring and don't want to use permanent dyes straight away. With a toner, a light, ethereal glow will be created on natural hair. You can use toners without worrying about the health and condition of your hair.

    .
    .

    Sources

    .
    . See all.

    Bacharewicz-Szczerbicka, J., Reduta, T., Pawlos, A., & Flisiak, I. (2021). Paraphenylenediamine and related chemicals as allergens responsible for allergic contact dermatitis. Archives of Medical Science, 17(3), 714-723. https://doi.org/10.5114/aoms.2019.86709

    Encabo Durán, B., Romero-Pérez, D., & Silvestre Salvador, J. F. (2018). Allergic Contact Dermatitis Due to Paraphenylenediamine: An Update. Actas Dermo-Sifiliográficas (English Edition), 109(7), 602-609. https://doi.org/10.1016/j.adengl.2018.06.017

    McMullen, R. L., Zhang, G., & Gillece, T. (2015). Quantifying hair shape and hair damage induced during reshaping of hair. Journal of Cosmetic Science, 66(6), 379-409. https://pubmed.ncbi.nlm.nih.gov/27125013/ 

    .

    PubChem. (n.d.). Ammonia. Retrieved March 15, 2023, from https://pubchem.ncbi.nlm.nih.gov/compound/222

    Sebetić, K., Sjerobabski Masnec, I., Cavka, V., Biljan, D., & Krolo, I. (2008). UV damage of the hair. Collegium Anthropologicum, 32 Suppl 2, 163-165. https://pubmed.ncbi.nlm.nih.gov/19138021/ 

    Shahi, Z., Khajeh Mehrizi, M., & Hadizadeh, M. (2017). A Review of the Natural Resources Used to Hair Color and Hair Care Products. Journal of Pharmaceutical Sciences and Research, 9, 1026-1030. https://www.researchgate.net/publication/318795653 

    Substance Information-ECHA. (n.d.). Retrieved 15 March 2023, from https://echa.europa.eu/pl/substance-information/-/substanceinfo/100.003.096

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    Editorials

    Meet the team
    Matthew Podlecki - Author

    Natu.Care Editor

    At Natu.Care, she educates about healthy lifestyles and debunks dangerous myths, contrasting them with the results of the latest scientific research. Additionally, she is interested in new technologies and their impact on health and everyday life.

    Catherine Silver - Reviewed by

    Cosmetologist

    Verified by an expert

    Cosmetologist and linergist with extensive experience working with clients with a wide range of skin health needs and concerns.

    Michael Tomaszewski - Edited by

    Editor

    Michael Tomaszewski

    Graduate of Journalism and Artes Liberales at the University of Warsaw. Since 2017, he has been working with the biggest portals in Poland and abroad as an editor. Previously worked for 3 years in one of the leading pharmaceutical companies - he knows the health and beauty industry inside out. In his free time, he most enjoys playing tennis or skiing.

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    Julia Wysocka is in charge of verifying quoted sources and checking that published content is truthful.

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